Are you seeing a big drop in traffic? Do you want to create a truly competitive website for your business? I’ve got the answer! You need an SEO Freelancer!
Too many content creators and website owners have a “if you build it, they will come” type of approach when it comes to online marketing. But this isn’t baseball, and the internet is no “field of dreams”.
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​Even if you have the best products or services in the world, no one will know about them if you’re not showing up on the first search engine results page (SERP). Sure, you can use ads and social media, but that costs a lot of money and has a significantly lower return on investment (ROI) than SEO.
What Is SEO? (And Why EVERY Business Needs To Work On It)
If you don't already know what SEO is, I'll give you a brief intro. SEO stands for search engine optimization, an organic type of content marketing that involves editing and tweaking your website to adhere to search engine algorithms and Google's ranking factors so you can rank as high as possible and get more traffic to your small business's website. ​
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SEO has four main categories, focusing on the different parts of your business's online persona:
1) On-Page SEO: content, keywords, title tags, meta descriptions, and other elements of your web pages.
2) Technical SEO: the backend "technical" elements of a website, like page loading speed, code, sitemaps, etc.
3) Off-Page SEO: elements of your online presence outside of your website, like backlinks, social media, business listings, etc.
4) Local SEO: a combination of the other types of SEO with a proximity and reputation-based focus in addition to relevance.
By optimizing each of these areas on and off your website, you can help your website get more visibility in search engine results, bringing in more traffic, leads, and more.
Why Hire A Freelance SEO Expert Over An SEO Agency?
Affordable SEO For Small Businesses
SEO agencies employ multiple people, and having to pay all those different people means they have to charge more. Now, if you have a big corporation and a huge marketing budget, having a whole team may be the right move. However, that’s not the case for the bulk of businesses in North America. SEO Freelancers like me work alone, so you don’t have to worry about paying for the overhead costs of additional team members. For small businesses and entrepreneurs, this is a much better and more affordable SEO approach.
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Fewer Communication Breakdowns
Again, agencies typically have a certain person to handle separate parts of an SEO campaign. But, the problem with so many people is that clients will only deal with a team manager, not the ones actually doing the work. There are bound to be errors, conflicting information, and things that have been left out or forgotten entirely. Working with an SEO freelancer takes away all those risks. You’re only dealing with one person, the one doing the groundwork, and they can tell you why and how things are happening.
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More Client-Oriented Approach
After gaining some success, agencies will likely fall on a “one-size-fits-all” approach, and I can tell you, from my experience as a freelance SEO expert, that is NOT effective. Everyone has different needs and goals. Working with an SEO freelancer like me, you’ll get a customized approach that will target your specific goals, needs, and current position. Not a one-size-fits-all approach. But one thing I do with ALL of my projects is take them personally. Success for you means success for me.
My Freelance SEO Specialist Services
Optimizing your content, citations, and Local Pack to start ranking for localized searches.
Bringing the best of both worlds, focusing all efforts on the SEO-efficacy of your website's content.
Customized and comprehensive SEO strategies designed to hit your online marketing goals.
A Few Brands & Businesses I've Worked With
What You Get When You Work With Me
So, now we get to the nitty-gritty. Why should you work with me instead of an agency or other SEO professionals?​
Let’s talk about what you get when you work with me.
Understandable SEO
My SEO reports and strategies are easy to read and put into action, even if you’ve never understood search engine optimization before.​
Extensive SEO Expertise
My SEO reports and strategies are easy to read and put into action, even if you’ve never understood search engine optimization before.​
Results-Driven SEO
My reports dig into the metrics that MATTER and my strategies are backed by data, so my services can exceed your SEO goals.
Ethical SEO Practices
One thing you’ll never have to worry about is over-optimization or black-hat tactics. All my SEO practices are ethical and will NOT result in any penalties.
See The SEO Results For Yourself
+1200% Organic Traffic
Garden Suites Toronto
+21.3K Ranking Keywords
Animallama
+22 Average
Rank Position
Hair Repair Bar
+23 Maps Rank Positions
BC Notary
Search Engine Optimization FAQs
Does SEO Still Work?
Working on SEO is more important now than it’s ever been. In fact, SEO is one of the most valuable tools in your marketing strategy.
What Does SEO Include?
SEO includes using techniques, most importantly, keyword research, website optimization, link building, and creating high-quality, optimized content.
How Long Does SEO Take?
It can take up to a year for newer websites to start seeing high rankings on Google. This is dependent on a list of factors, like website age, the efforts you’re using, and the competition level for the keywords you’re losing. For older websites, it depends on a specific keyword’s ranking difficulty. A keyword with a high ranking difficulty will take months to rank, even with flawless optimization. A keyword with a lower ranking difficulty will be much easier to rank for, and usually in a shorter amount of time. For other pages, it can take a couple of weeks.
What Is Technical SEO?
Technical SEO is one of the 4 areas of SEO. It covers the technical elements of your website, like loading speed, internal linking structure, HTML code ratio, and other factors that relate to the back end of a website. This affects how your site is crawled and indexed by Google.
What Are The Google Ranking Factors?
There are over 200 SEO ranking factors that contribute to how high your website will rank on a SERP. But the most important factors are a web page’s: -Content -Keyword use -Backlink profile -Topical relevancy -Domain authority -Website structure -Mobile-friendliness -Web page loading speed -User experience -Website security
What Are The 4 Types Of SEO?
The 4 types of SEO include: 1. Technical SEO: site speed, data markup, sitemaps, etc. 2. On-Page SEO (AKA Content SEO): the content on each webpage 3. Off-Page SEO: backlinks, social media, etc. 4. Local SEO: business directories, local keywords, geotagging, etc. All of these are pieces of the big Google puzzle, and they cover Google’s 200 ranking factors that determine the ranks of each web page for a specific query. But of those factors, the three most important are content, links, and user experience, also called UX. The bulk of that trifecta is covered through On-Page and Content SEO. Local SEO is also important, especially for brick-and-mortar businesses or businesses with multiple service areas. This is what your audience sees and how search engines find and list your site in the first place.
What Are The Best Tools For SEO?
I highly recommend using, first and foremost, Google's tools like Search Console and GA4 (Analytics), as well as a audit/research tool like Semrush, Moz, or Ubersuggest.