About This Sample
Want to see what an SEO strategy looks like?
This sample shows how we build SEO strategies that help small businesses grow their traffic, improve their search visibility, and create a content plan that actually works.
It’s more than a document—it’s a roadmap tailored to your goals, audience, and opportunities in the search landscape.
What’s Included in a Custom SEO Strategy
Our strategies combine technical SEO insights, keyword opportunities, content direction, and competitor analysis—all mapped out in a clear, action-focused format.
SEO Goals & Baseline Assessment
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Business objectives and measurable SEO goals
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Current site performance
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Top pages, keyword rankings, and visibility overview
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High-level audit of technical SEO and on-page optimization
Strategic Keyword Research
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Primary and secondary keyword opportunities
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Keyword clustering by page or content type
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Focus on local, transactional, or long-tail keywords (based on intent)
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Keyword mapping across site structure
Content Strategy & Page Recommendations
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Pages to add, update, or consolidate
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Blog topic suggestions based on search intent and industry trends
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Optimization ideas for existing content
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Notes on E-E-A-T, readability and content depth
Competitor Analysis & Gap Insights
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Comparison of keyword targeting, content depth, and site structure
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SERP analysis to identify what's working in your niche/industry
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Recommendations for differentiation and content positioning
Recommended Action Plan
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Prioritized task list (quick wins vs long-term goals)
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Suggested timeline for implementation
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Optional services or tools to support the strategy
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Clarity on who should handle what (business owner, writer, developer)
What the Deliverables Look Like
Every SEO strategy comes with:
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A written strategy document (Google Doc or PDF)
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A supporting keyword map or content plan (spreadsheet)
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An optional visual site structure map or editorial calendar
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Clear, no-fluff action items and next steps
Why It works
A clear strategy keeps your efforts focused and your content working with SEO, not against it.
We design strategies that:
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Align with your actual business goals
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Build a foundation for long-term SEO growth
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Remove guesswork from content and technical decisions
Check out these case studies to see what kind of results you can get with my SEO auditing services!
Ready for a Strategy That Moves You Forward?
Let’s build a plan that brings the right traffic to your site—and turns it into results.